about icon Our Process

Step One: Discovery


Goals are unachievable if you do not have an online marketing plan that includes a strategy that integrates with your overall business, tactics and milestones. This phase will explore where you are, where you want to go and what needs to happen along the way. We work with our clients to understand their unique business and their customers. We focus on their objectives and goals, and we apply our insight and experience to get them there.

Step Two: Strategy & Planning


Your business is our passion. We utilize our creativity, knowledge and expertise to create a customized internet strategy based on your individual needs, goals and unique challenges.

Step Three: Design & Develop


We create innovative brand experiences that are as easy to navigate as they are beautiful and bring ideas to life across a variety of platforms and technologies. At this phase, BrightWire can act as the project lead, work side by side with your company, or provide support to your internal team. Our capabilities include technical specs, usability analysis, web design, development, content management systems, as well as SEO, PPC, social media marketing, email marketing and analytics.

Step Four: Monitor & Optimize


It’s not always possible, or smart, to do everything at once. We will continue to work closely with you to monitor your results and recommend enhancements that will build upon the success of your project.